Home Education Cambridge English gets a new rebranding

Cambridge English gets a new rebranding

12
0
Cambridge English gets a new rebranding

Cambridge’s English language qualifications, courses, support and digital resources will give Cambridge a new look. The new brand will give the organization a “strong unified identity in the future,” according to Global CEO of EnglishFrancesca Woodward.

“Last year, we merged our publishing and appraisal operations, and now our team is working even more closely together to provide the best solutions for English learners and teachers around the world,” she said in a statement.

“In the past, students and teachers have taken exams, used textbooks and digital resources from different parts of our family in Cambridge, and our new single brand for English brings it all together under one roof.

“It helps us show the world we are creating unique learning and assessment experience it could only come from Cambridge. “

The rebranding will be “gradual,” with Cambridge promising to work with partners to “step-by-step transition to a new look”.

“As part of our commitment to the environment, we are not asking our partners and distributors around the world to throw away existing branded materials,” Woodward added.

“We want them to take a step-by-step approach to moving to our new Cambridge brand in English.”

Source link

Previous articleWhat are the rules of prayer at school? The court is considering the case of a football coach
Next articleDesign thinking skills for in-house consultants