Marketers are often the most creative and influential marketing minds in the housing economy. Over the past few years, they have proven time and time again how important and strategic their role is when it comes to being flexible in times of uncertainty, filling the sales funnel, managing strategic brands, etc. Their key role in the industry is why we’re excited to offer marketing leaders a place to come together for a few hours to focus on what you do as a marketer and talk to the brightest marketers. As we kick off the annual HousingWire, marketing professionals from across the housing industry are invited to join us Marketing Leaders Success Summit October 3.
The summit includes a keynote speaker, Tamsen Webster, which will outline how marketers can best connect with their audiences, explaining why the age-old problem/solution formula for driving action doesn’t work. Participants will walk away with an easy-to-implement plan that creates both the logical and emotional changes needed to create content that creates lasting change.
Other panels at the summit include “1+1=3 M&A Marketing Strategy,” “How I Got 100K Followers and Other Social Media Lessons“,” and “The future of marketing.”
“I’m designing the event specifically to honor all the great marketers we work with day in and day out in hopes of providing them with useful information and insight,” said Jennifer Lowes, Senior Vice President of Sales and Operations at HW Media.
At the Summit, you’ll hear from best-in-class marketing experts such as Fairway Independent Mortgage‘s Haley Parker, Lender’s price Rick Webster and ICE Mortgage Technologies Sarah Holtz as they delve into best practices and closely watched trends.
“The Marketing Leaders Success Summit is a great way for marketers from across the industry to come to HW Annual and spend a few hours focusing on what they’re doing for their organizations, learning new tactics and spending time with their peers,” said Lowes.
The Marketing Leaders Success Summit this is a limited half-day event that gives you the opportunity to spend a few hours focusing on what you do as a marketer. You will also have time to chat with colleagues and learn from several experts on the most pressing issues. If you subscription to HW Annualdon’t forget to choose an optional summit ticket so you don’t miss out on all the great speakers and panels. Register for the Summit and Annual HW here.