GRAND REPIDS, Michigan (May 12, 2022) –ShopWithScrip, the largest gift card fundraising platform in the United States, has changed as RaiseRight and announced that Lou Agnese, a leader with extensive experience in digital consumer markets, has been appointed CEO to usher in a new era of growth.
“Our new brand and website better reflect our mission to offer nonprofits and community organizations the easiest and most effective way to achieve their fundraising goals,” said Lou Agnes, CEO of RaiseRight. “I am honored to join RaiseRight’s enthusiastic, focused team at this exciting time and look forward to working with them to develop new, innovative tools to increase our impact in local communities.”
The name RaiseRight was created to emphasize that the company’s decision is the right way to raise funds. RaiseRight’s year-round fundraising platform is easier and more convenient than selling goods or recruiting volunteers. Nonprofits and other community organizations make money simply by purchasing gift cards for their favorite brands at face value and receiving a discount on those purchases. The new website offers a continuous, more consistent user experience across the shopping platform for all brands, including a mobile wallet for easy redemption and a dashboard to manage fundraising profits.
Founded in 1994, RaiseRight has helped families raise more than $ 800 million for more than 50,000 organizations nationwide, including schools, churches, teams, sports teams and scouts. Families can reimburse tuition fees or fees, travel expenses for sports or group, or donation obligations by ordering gift cards or reloading previously purchased cards through the RaiseRight website or mobile app. The company collaborates with more than 750 leading global brands such as Walmart, Home Depot®, Target, Macy’s and Olive Garden, as well as hundreds of other restaurants, grocery, gas, household, online stores, technology and electronics.
Prior to joining RaiseRight, Agnese was president of RetailMeNot, Inc., a savings bank in Austin that provides coupons online and shopping, refund offers and browser extensions to help its branded partners achieve their goals. In this position, he oversaw initiatives that led to a significant increase in annual revenue, and created a multi-year growth strategy that led to the company’s final sale in October 2020 to J2 Global.
“On behalf of everyone at RaiseRight, I am pleased to welcome Lou Agnes to the company,” said Margaret Murphy, Chair of RaiseRight’s Board of Directors. “Lou’s ability to build high-performance teams and his extensive experience in managing successful digital consumer markets will be invaluable in this key period of RaiseRight’s growth.”
For more information, visit www.raiseright.com.